Empathy & Faith driven designs

Designing Experiences That Move People and Markets.

Designing Experiences That Move People and Markets.

Designing Experiences That Move People and Markets.

Experience Architect UX Engineer,Storyteller, Entrepreneur.

quote

"Empathy guides my design & faith gives it purpose.”

"Empathy guides my design & faith gives it purpose.”

user pic

XA Graduate & Founder of Malcolm King

pitch

Why Choose Me?

Why Choose Me?

Elevator pitch

Accessibility

Inclusion, Usability, and Empathy. Human-first foundation makes my work meaningful

Accessibility

Inclusion, Usability, and Empathy. Human-first foundation makes my work meaningful

Accessibility

Inclusion, Usability, and Empathy. Human-first foundation makes my work meaningful

Research

Ethodical thinking, data literacy, and ability to design from evidence, not assumption.

Research

Ethodical thinking, data literacy, and ability to design from evidence, not assumption.

Research

Ethodical thinking, data literacy, and ability to design from evidence, not assumption.

Software Development

Technical execution and innovation I don’t just conceptualize I build.

Software Development

Technical execution and innovation I don’t just conceptualize I build.

Software Development

Technical execution and innovation I don’t just conceptualize I build.

UX/XA/UI/IA

UX,XA,IA Built with human centered designing

UX,XA,IA Built with human centered designing

Everything you need to automate operations, boost productivity

Cost Management

Payment reminder

Employee Tracking

Social media post

Planning

Define goals,Identify assumptions,Select methods & Recruit participants.

Cost Management

Payment reminder

Employee Tracking

Social media post

Planning

Define goals,Identify assumptions,Select methods & Recruit participants.

Cost Management

Payment reminder

Employee Tracking

Social media post

Planning

Define goals,Identify assumptions,Select methods & Recruit participants.

Cross-Ecosystem Workflow Integration

I build interoperable systems that connect different software suites, APIs, and cloud environments.

Cross-Ecosystem Workflow Integration

I build interoperable systems that connect different software suites, APIs, and cloud environments.

Cross-Ecosystem Workflow Integration

I build interoperable systems that connect different software suites, APIs, and cloud environments.

Research anything...

Research

Software & App Industry

UX & UI Design Industry

High Converting Customer

Real-Time Industry Alignment

My goal is to keep every build future-ready and adaptable in a rapidly changing digital landscape.

Research anything...

Research

Software & App Industry

UX & UI Design Industry

High Converting Customer

Real-Time Industry Alignment

My goal is to keep every build future-ready and adaptable in a rapidly changing digital landscape.

Research anything...

Research

Software & App Industry

UX & UI Design Industry

High Converting Customer

Real-Time Industry Alignment

My goal is to keep every build future-ready and adaptable in a rapidly changing digital landscape.

Code

1

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3

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5

class AutomationAgent:
def __init__(self, activation_limit):
self.activation_limit = activation_limit
self.current_mode = "idle"

def evaluate_task(self, workload_value):
if workload_value > self.activation_limit:
self.current_mode = "engaged"
return "Automation agent has been successfully activated!"
else:
return "No activation needed. Agent stays idle."
def get_current_mode(self):
return f"Current operational mode: {self.current_mode}"

End-to-End Development

While front-end development is my core strength, I also integrate APIs and handle light backend functionality to ensure a complete, end-to-end experience

Code

1

2

3

4

5

class AutomationAgent:
def __init__(self, activation_limit):
self.activation_limit = activation_limit
self.current_mode = "idle"

def evaluate_task(self, workload_value):
if workload_value > self.activation_limit:
self.current_mode = "engaged"
return "Automation agent has been successfully activated!"
else:
return "No activation needed. Agent stays idle."
def get_current_mode(self):
return f"Current operational mode: {self.current_mode}"

End-to-End Development

While front-end development is my core strength, I also integrate APIs and handle light backend functionality to ensure a complete, end-to-end experience

Code

1

2

3

4

5

class AutomationAgent:
def __init__(self, activation_limit):
self.activation_limit = activation_limit
self.current_mode = "idle"

def evaluate_task(self, workload_value):
if workload_value > self.activation_limit:
self.current_mode = "engaged"
return "Automation agent has been successfully activated!"
else:
return "No activation needed. Agent stays idle."
def get_current_mode(self):
return f"Current operational mode: {self.current_mode}"

End-to-End Development

While front-end development is my core strength, I also integrate APIs and handle light backend functionality to ensure a complete, end-to-end experience

Provide stakeholders with best-in-class digital experiences

My goal is to Transform Stakeholders needs into refined, market-ready digital products.

Provide stakeholders with best-in-class digital experiences

My goal is to Transform Stakeholders needs into refined, market-ready digital products.

Provide stakeholders with best-in-class digital experiences

My goal is to Transform Stakeholders needs into refined, market-ready digital products.

recommendations

Recommendations

Recommendations

hear from others

Livia Oboroceanu

CEO & Founder at Acadova | Raising SEIS | EIS Approved | EdTech | DeepTech | Personalised Learning|Harvard Graduate

Dr. Ellen Moll

Ellen Moll, Ph.D. Assistant Dean for Undergraduate Studies College of Arts and Letters Michigan State University

Dr.Casey McArdle

Academic Specialist; Associate Chair; Director of Undergraduate Programs at Michigan State University

"DeAndre actively participated as a software developer, demonstrating strong skills in prototyping and front-end deployment, He showed genuine curiosity about backend systems and gained valuable insight from hands-on collaboration throughout the development process."

Livia Oboroceanu

CEO & Founder at Acadova | Raising SEIS | EIS Approved | EdTech | DeepTech | Personalised Learning|Harvard Graduate

Dr. Ellen Moll

Ellen Moll, Ph.D. Assistant Dean for Undergraduate Studies College of Arts and Letters Michigan State University

Dr.Casey McArdle

Academic Specialist; Associate Chair; Director of Undergraduate Programs at Michigan State University

"DeAndre actively participated as a software developer, demonstrating strong skills in prototyping and front-end deployment, He showed genuine curiosity about backend systems and gained valuable insight from hands-on collaboration throughout the development process."

Livia Oboroceanu

CEO & Founder at Acadova | Raising SEIS | EIS Approved | EdTech | DeepTech | Personalised Learning|Harvard Graduate

Dr. Ellen Moll

Ellen Moll, Ph.D. Assistant Dean for Undergraduate Studies College of Arts and Letters Michigan State University

Dr.Casey McArdle

Academic Specialist; Associate Chair; Director of Undergraduate Programs at Michigan State University

PROCESS

My Simple but Smart Process

My Simple but Smart Process

Everything you need to collaborate, create, and scale, all in one place.

STEP 1

STEP 2

STEP 3

01

Planning & Data Collection

Planning: Clarify why you’re doing research and what questions you need to answer. Define goals & Identify assumptions about users or the product Select methods: qualitative (interviews, usability testing) or quantitative (surveys, analytics). Recruit participants who represent your actual audience. Data Collection: Use the right research methods to uncover user behaviors, motivations, and challenges. Generative (Exploratory) Research: Used early to understand the problem space. User interviews, Contextual inquiry (observing users in their environment), Ethnographic research. Evaluative Research: Used to test or validate design solutions. (Usability testing, A/B testing, Eye tracking, Clickstream or Heatmap analysis).

STEP 1

STEP 2

STEP 3

01

Planning & Data Collection

Planning: Clarify why you’re doing research and what questions you need to answer. Define goals & Identify assumptions about users or the product Select methods: qualitative (interviews, usability testing) or quantitative (surveys, analytics). Recruit participants who represent your actual audience. Data Collection: Use the right research methods to uncover user behaviors, motivations, and challenges. Generative (Exploratory) Research: Used early to understand the problem space. User interviews, Contextual inquiry (observing users in their environment), Ethnographic research. Evaluative Research: Used to test or validate design solutions. (Usability testing, A/B testing, Eye tracking, Clickstream or Heatmap analysis).

STEP 1

STEP 2

STEP 3

01

Planning & Data Collection

Planning: Clarify why you’re doing research and what questions you need to answer. Define goals & Identify assumptions about users or the product Select methods: qualitative (interviews, usability testing) or quantitative (surveys, analytics). Recruit participants who represent your actual audience. Data Collection: Use the right research methods to uncover user behaviors, motivations, and challenges. Generative (Exploratory) Research: Used early to understand the problem space. User interviews, Contextual inquiry (observing users in their environment), Ethnographic research. Evaluative Research: Used to test or validate design solutions. (Usability testing, A/B testing, Eye tracking, Clickstream or Heatmap analysis).

Tools

Tools I Work With

Tools I Work With

From UX research to full-scale launch, I bridge creativity, code, and strategy with a toolset built for innovation.

I work mainly with Figma, Notion, Uizard, Adobe Creative Suite, Apple Creative Suite, Cursor, and WordPress and more tools across UX design, creative media, development.

about me

Get to Know Me

Get to Know Me

Everything you need to collaborate, create, and scale, all in one place.

Experience architect/Founder of Malcolm King

user pic

Experience architect/Founder of Malcolm King

user pic

Experience architect/Founder of Malcolm King

user pic

Reach out anytime

You have more questions? Let’s Build Together

Schedule a Call With Me

deandreholmescrrabtree@gmail.com

Reach out anytime

You have more questions? Let’s Build Together

Schedule a Call With Me

deandreholmescrrabtree@gmail.com

Reach out anytime

You have more questions? Let’s Build Together

Schedule a Call With Me

deandreholmescrrabtree@gmail.com